VelociPrint Show Features Bicycle Art at Borderlands Brewery

October 31, 2012

VelociPrints, a Tucson-based art studio, is pleased to announce the return of an annual art event that showcases 25 local artists and their love of the bicycle.

Velo Tucson by Matt McCoy

Each artist has created a limited edition print exclusively for The VelociPrint Show 2012.

In addition to the prints, a small number of artists will debut Artheadz, a group of custom bike helmets sponsored by EZ AZ Traffic School. These helmets have been painted on, welded, sculpted, or otherwise subjected to the creative whims of the artist.

The VelociPrint Show 2012 debuts inside Borderlands Brewery on Nov. 10 from noon to 9 pm, and is timed to coincide with the conclusion of the GABA BikeSwap.

Following opening day, the art will be available for viewing and sale during regular business hours at Borderlands Brewery through November 30.

“Bicycling is an activity that people of all ages and economic levels can enjoy,” Saxton says. “We’ve designed this event in that spirit, and our goal is that everyone who attends is inspired to jump on a bike the next day.”

The opening day event is free to attend and family friendly with food trucks and craft beer from Borderlands available onsite. The 2011 opening weekend saw over 500 attendees, and show organizers expect a similar crowd this year.

Participating artists, including Joe Marshall, Wil Taylor, and Arlene Pederson, were chosen for their creativity, strong design skills, and natural love of the cycling lifestyle.

Founder and director Nathan Saxton strongly desires to see every Tucsonan who enjoys cycling, whether as a casual bike commuter, a mountain biker, road racer, or fixie (fixed gear) fanatic to leave the show with at least one print.

For this reason, admission to the show is free, and every print is priced at $40.

A portion of all sales from The VelociPrint Show 2012 will benefit bicycle advocacy groups such as BICAS and EL Grupo Youth Cycling. Additionally, an entire set of prints will be donated to the BICAS Annual Art Auction.